Bust Down Rolex Down is generally used to describe a watch that has been completely encrusted with diamonds or precious stones. Typically, the case, bracelet, and dial are fully covered. Aside from diamonds, other gemstones can also be used to accentuate a watch’s design. These include sapphires, rubies, and emeralds. In addition, the type of cut and color of diamonds used can also impact the price of a Bust Down Rolex.

The iced out watches trend began in the early 2000’s when rappers and celebrities started flooding their luxury watches with diamonds. This was a clear statement of IDGAF money and it was not long before the trend caught on and jewelers started customizing high-end watches with diamonds. The kings of haute horology, like Rolex, Patek Philippe, and Audemars Piguet, were the most popular choice for these diamond-encrusted pieces.

What Is a Bust Down Rolex and Why Is It So Popular?

While most of these pieces are referred to as “Bust Down” in the market, they can be customized in a variety of ways. Some are merely adorned with a handful of small diamonds, while others are completely flooded with large round brilliant diamonds. In the last decade, the aftermarket gem setters have continued to make these iced out watches more and more luxurious. They have come a long way from the chandelier style setting with baguettes in the 1990s to the current micro-pave flower settings with round brilliants.

For those looking for a truly unique and eye-catching piece, a Bust Down Rolex may be the perfect fit. Although it is unlikely that these watches will ever reach the levels of a fully iced out Submariner or an ultra-luxe Audemars Piguet Royal Oak, they can be a great way to stand out from the crowd.